Digital and Growth Marketing Specialist
Birmingham
Diaspora Insurance is a niche financial services provider offering the Diaspora Funeral Cash Plan and related insurance products to African diaspora…
We’re looking for a Digital Marketing & Acquisition Manager for a premium consumer brand, to take ownership of their digital acquisition strategy.This is a hands‑on, performance‑focused role for someone who loves turning data, digital channels and great creative into measurable results.
A premium consumer brand with a reputation for high quality, they are expanding across the UK. This is an opportunity to join an established, ambitious, international brand at an exciting stage of its UK growth.
You’ll lead paid media, SEO, CRO and wider digital acquisition activity, with responsibility for generating qualified leads, improving conversion performance and maximising ROI.You’ll own digital acquisition strategy, including:
The role is hybrid working with time in their South Manchester office and working from home.
You’ll be a data‑driven digital marketer with 3+ years' experience in digital marketing, performance marketing or paid media, comfortable balancing strategic thinking with hands‑on execution. You’ll have a proven track record of managing multi‑channel campaigns and delivering measurable ROI. Strong experience is needed with Google Ads, Meta Ads Manager, Pinterest Ads and LinkedIn Campaign Manager, as well as experience developing and implementing SEO strategies and working with CRO tools such as Hotjar, Google Optimize or equivalent. You’ll be analytical, able to confidently use Google Analytics, Data Studio or equivalent reporting platforms.
We are committed to improving diversity, equity and inclusion within the sectors we serve. We encourage applications for this role from all backgrounds and communities and offer equal opportunities to all candidates regardless of race, religion, gender, sexuality, disability, age, and any other protected status. Should you require any reasonable adjustments at any point in the recruitment process we are very happy to discuss and work with you to accommodate these.
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