Pricing Manager

Lawfront provides legal services to individuals and businesses through leading regional law firms - Brachers,Farleys, Fisher Jones Greenwood, Field Seymour Parkes, Nelsons, Slater Heelis and Trethowans

The Pricing Manager at Lawfront will be responsible for developing and implementing pricing strategies across the group to maximize profitability and growth. This role involves analysing market trends, competitor pricing, and customer behaviour to set competitive prices for Lawfront's services.

The Pricing Manager will work closely with the Pricing Champion (managing partner of one of our firms), finance, marketing, and regional management to put in place pricing strategies and tactics in line with the company's overall business objectives.

Additionally, the Pricing Manager will support the development of a strong pricing culture within the firms, encouraging confident pricing behaviour among fee earners.

Key responsibilities

• Develop and maintain a group-wide overview of hourly and menu pricing in each firm.
• Conduct pricing and profitability analysis and provide recommendations to senior management.
• Analyse market trends, competitor pricing, and customer behaviour to set competitive prices.
• Monitor and adjust pricing strategies based on market conditions and business needs.
• Develop pricing models and tools to support decision-making.
• Ensure compliance with pricing policies and regulations.
• Organise external pricing training and provide direct support to fee earning teams on pricing strategies and tools.
• Encourage strong pricing behaviour among fee earners, mentor, and offer training.
• Communicate the benefits of confident pricing and share best practices.
• Provide advice on pricing strategy and support management in pricing decisions.

What We Are Looking For?

Qualifications

• Bachelor's degree in Finance, Economics, Business Administration, or a related field.
• Professional certification in pricing or related field is a plus.

Skills, knowledge and experience

• Experience in services pricing, specific exposure to legal services or other professional services environment is a plus.
• Strong analytical and quantitative skills.
• Excellent communication and presentation skills.
• Experience with pricing software and tools.
• Knowledge of market research and data analysis techniques.
• Ability to work collaboratively with cross-functional teams.
• Strong organizational and time management skills.

Personal attributes

Changee Agility:

Availability, aptitude, and appetite to lead and influence others in line with company messaging.

Adaptability:

Displays a pro-active approach and the ability to think on their feet

Self-Awareness:

Aware of their impact on others, ability to self-regulate when under pressure and sense of self assurance and confidence, that gives others certainty.

Emotional Intelligence:

Demonstrates the ability to support others to be at their best, understands what makes each person unique and adjust style accordingly.

Continuous Improvement & Innovation:

Constantly curious looking for ways to optimise performance, impact, and efficiency. Seeks opportunities to innovate in small and large ways and support this in others.

Trust and Psychological Safety:

Creates a culture of high trust where people feel they can speak up without judgment or blame. Each member of the Department feels psychologically safe and able to reach out if support is required.

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