As Influencer Partnerships Manager, you help shape PlayStation’s global influencer programs to boost visibility and engagement. You will work cross-functionally with Brand, Marketing, PR, and Creative teams to align campaigns with product launches and events. You’ll identify and coordinate creator partnerships, manage briefs and deliverables, and track program impact. This role offers meaningful scope to influence PlayStation’s connection with gaming and culture at a global scale.
Pay / Benefits
Discretionary bonus opportunity
Hybrid working model (FlexModes)
Private Medical Insurance
Dental Scheme
25 days holiday per year
On Site Gym
Responsibilities
Develop and support influencer programming aligned with global marketing objectives
Analyze campaign data to derive actionable insights and optimization opportunities
Coordinate influencer campaigns across PlayStation hardware and software with cross-functional teams
Ensure consistent brand messaging across influencer content and channels
Collaborate with agencies to meet campaign deliverables on time and budget
Maintain documentation, trackers, and workflows for ongoing campaigns
Support local market alignment with regional influencer plans and KPIs
Assist in talent management, briefs, rights management, and logistics for appearances or activations
Support influencer operations such as seed programs, inventory management, and performance reporting
Key requirements
3-5 years in influencer marketing, brand partnerships, or related fields (gaming, entertainment, or agency experience preferred)
Strong understanding of digital content, social platforms, and influencer ecosystems
Experience coordinating marketing campaigns involving influencers or creators
Bachelor’s degree in Marketing, Communications, or related discipline preferred
Strong organizational, communication, and relationship-building skills
Ability to manage multiple projects, adapt to shifting priorities, and meet deadlines
Proficiency with Microsoft Office applications and collaboration tools
Sound judgment for handling confidential or time-sensitive information
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