In this role you’ll drive the global go-to-market and positioning for Monzo’s Borrowing portfolio, shaping propositions for new country launches and multi-market growth. You’ll collaborate with product, design and research to deliver impactful launches that boost awareness, engagement and adoption while ensuring regulatory confidence. You’ll translate market insights into compelling messaging, personas and customer journeys, and partner with compliance to align with FCA requirements. This is a fast-paced, globally-facing position at a market-leading fintech with a strong growth trajectory.
Pay / Benefits
hybrid work model in London
learning budget £1,000/year
flexible working hours
salary range £78,000–£98,000
Responsibilities
Shape global propositions for new country launches and adapt positioning to local markets
Lead end-to-end go-to-market plans for new features and offerings
Lead market intelligence, segmentation and ideal customer profiles
Craft clear messaging frameworks and test/value proposition resonance
Champion the customer voice through personas and buyer journeys
Monitor market trends and competitive landscape to identify opportunities
Oversee product launches and ensure high-quality go-to-market execution
Collaborate with legal/compliance to ensure messaging meets FCA/regulatory requirements
Key requirements
Experienced product marketer with borrowing products
Experience launching new products into market
Comfort with ambiguity and multi-market growth
Data-driven with ability to make decisions from metrics
Experience partnering with product, design and research teams
Ability to work in regulated environments and coordinate with compliance
Customer-first mindset and strong stakeholder management
Able to build trust and navigate disagreements quickly
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