CRM / Data Manager
London
CRM database and client data management role. InterAction+ focused. Based in a boutique UK law firm. London with hybrid working. Competitive salary.
An exciting opportunity has arisen to join a high-performing BD & Marketing team within an entrepreneurial mid-market law firm. Supported by substantial firm-wide investment, this position offers significant autonomy to shape and refine the firm’s data strategy without corporate red tape. The environment combines a welcoming, collaborative culture with ambitious growth plans across its central infrastructure. It is an ideal move for a specialist looking to take ownership of a high-impact, strategic function.
The role centers on driving the implementation of an upgraded CRM setup, focusing on InterAction+ Hybrid and Vuture integration. Responsibilities include shaping core CRM strategies, embedding robust data governance policies, and establishing GDPR-compliant onboarding processes. Key priorities involve delivering actionable analytics for marketing campaigns and key client programs, managing supplier relationships, and integrating platforms alongside IT and Finance. Crucially, the position will act as the firm’s internal authority, leading change management and upskilling both the marketing team and senior fee earners.
Candidates must possess at least four years of CRM experience, with a solid background operating within a legal environment. Direct expertise with InterAction+ Hybrid is essential, while familiarity with Vuture, IQ, or Cirrom provides a distinct advantage. Proven technical capability in data analytics and project management must be paired with the confidence to influence senior stakeholders and drive behavioral change across the business. A commercial mindset, sharp attention to detail, and a proactive, structured approach to data architecture are required.
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