PR Executive

Oakley Recruitment is working in partnership with an expanding organisation based in Tamworth. This is an excellent opportunity to join the team as a Senior Media Relations Executive on a full-time permanent basis

Culture and Environment

Step into an energetic and inclusive environment where ideas flow, creativity thrives, and teamwork drives success. Our client's Media Department is a hub of innovation, dedicated to fostering your growth and ensuring you have the training and resources to shine in your role. If you're passionate about making an impact in a fast-paced, creative industry, this is your opportunity to join a team that's redefining the market.

Personality

Are you a well-organised, reliable, and driven individual with a passion for communications and media? Our client is looking for a Senior Media Relations Executive to lead the development of their group's communications strategy and enhancing their presence across industry media platforms. This is a fantastic opportunity for a motivated individual to make a significant impact within a forward-thinking and innovative organisation.

Reward

• Monday to Friday, 35.7hrs per week
• 24 days holiday
• Auto Enrolment Pension Scheme
• Employee assistance program
• Health Care cash plan
• Free onsite parking
• Incredible core company values

Job Role:

• Leading the development and implementation of proactive and reactive media relations plans aligning with the group-wide strategic marketing objectives
• Producing and overseeing high-quality content for trade media in the electrotechnical industry, including thought-leadership articles, technical features, product releases, business updates, case studies, web stories, and award submissions
• Acting as editorial lead, ensuring accuracy, clarity, and alignment with brand tone of voice
• Identifying compelling stories from across the business and shape them into publishable media assets
• Building and maintaining strong relationships with key journalists, editors, and industry publications
• Leading the pitching process to secure impactful high-value coverage across trade and digital media
• Maintaining and developing media lists, ensuring targeted outreach and effective segmentation
• Managing the press office function, ensuring timely, accurate responses to media inquiries
• Monitoring media coverage and competitor activity, providing regular insights and recommendations
• Leading monthly planning meetings to align PR activity with business priorities
• Supporting with proofreading and supplying copy for company literature, website content, and other collateral when necessary
• Staying informed about industry trends, regulatory changes, and media developments to inform PR strategy

Skills and experience:

• Significant experience of working in a media relations role
• Demonstrate a proficiency in copywriting with proven ability to produce quality content with a focus on products and feature material within trade media
• Experience developing and maintaining relationships with Trade Media/Magazine Editors
• Confidently demonstrates a strategic input, not just execution.
• Understanding of the trade media landscape
• Able to lead and take ownership of projects or campaigns from a media relations perspective
• Proven experience to confidently develop, coordinate and execute a cross-channel communications plan
• Experience with crisis management and recovery experience as well as knowledge or managing reputational risk issues
• Experience working within the construction/electrical industry

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