General Manager – Premium Sports, Social, Wellness Brand

General Manager – Premium Sports, Social, Wellness Brand
London
Up to £65,000 + 10% Bonus + Career Progression Opportunities

Are you a passionate leader who thrives in fast-paced, community-driven environments?
Do you love creating exceptional customer experiences while leading high-performing teams?

We are recruiting for an exciting opportunity to join one of London’s fastest-growing premium sports and lifestyle brands. With multiple clubs already open, more new sites in the pipeline, and a strong reputation for delivering outstanding member experiences, this is a fantastic opportunity for an experienced General Manager to lead a flagship London club.

This is far more than a traditional operations role. You’ll lead a vibrant social hub where sport, wellness, hospitality, and community come together. Picture stylish, sustainably designed clubhouses, state-of-the-art facilities, expert coaching, yoga, pilates and HIIT classes, member meet-ups, and an atmosphere that keeps everyone from first-timers to seasoned regulars coming back.

As General Manager, you will take full responsibility for the overall performance and operations of the club. You will be empowered to run the business with autonomy, driving both commercial success and exceptional member engagement. We’re looking for a hands‑on, inspiring leader who can build culture, motivate teams, and create an environment where both members and employees thrive.

What You’ll Be Doing

• Leading and motivating teams across front of house, hospitality, coaching, wellness, and events
• Delivering an exceptional premium experience for members, guests, and corporate clients at every touchpoint
• Managing the day-to-day operations of a multifaceted sports and social venue
• Driving commercial performance through membership growth, facility utilisation, F&B, corporate events, budgeting, and planning
• Building a thriving community through tournaments, social events, member meet-ups, partnerships, and programming
• Maintaining outstanding standards across health & safety, presentation, and operational efficiency
• Developing a positive, energetic culture focused on teamwork and service excellence
• Taking ownership of the club as if it were your own business

What We’re Looking For

• Proven leadership experience within premium hospitality, leisure, fitness, or lifestyle environments
• Strong commercial awareness with experience managing P&L performance and budgets
• A highly customer-focused and people-oriented management style
• Experience leading multifaceted operations, with food & beverage exposure preferred
• Experience driving membership sales and retention would be a real advantage
• Passion for creating memorable experiences and building communities (a love of sport is a bonus!)
• A proactive, adaptable, and hands‑on approach to leadership
• Strong understanding of Health & Safety and operational standards
• Flexibility to work evenings, weekends, and event days where required

We are particularly interested in speaking with candidates from premium sectors such as:
Racquet Sports, Premium Health & Fitness, Members’ Clubs, Luxury Hospitality, Premium Restaurants & Bars, Boutique Wellness, Upscale Competitive Socialising, Premium Sports Venues, or other high-end, customer-focused environments.

Why Join Us?

This is an opportunity to be part of a growing premium brand that is redefining the sports and social club experience in London. You’ll join a business that values energy, innovation, community, and exceptional service, with genuine opportunities for progression as the company continues to expand across the capital.

Your recruiter for this role is Helen Horton, Account Director at Love Recruitment Group. Helen specialises in recruitment across the fitness, leisure, and hospitality sectors and would love to hear from candidates interested in this exciting opportunity.

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