Senior Director, Advertising Effectiveness & Industry Strategy

London Source: WhatJobs
£135,000–£145,000

Zappi is seeking a senior Advertising Research Expert-in-Residence to strengthen our authority in advertising effectiveness and creative development. You will serve as an external industry expert and cross-functional SME, influencing GTM, product strategy, and client engagements across large enterprise brands.

With 10+ years in the field, you will connect rigorous methodologies with scalable, data-led creative decisions, collaborating with Sales, Marketing, Product, and Research Science teams to

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