Director of Lifecycle Marketing & Loyalty

London Source: WhatJobs
£120,000–£180,000

Quadient is seeking a Director, Lifecycle Marketing and Loyalty to shape a global lifecycle program, spanning onboarding to renewal, across regions. You will set strategy, drive retention and customer lifetime value, and lead two teams: CRM & Retention and Content Strategy & Production.

You’ll collaborate with E‑Commerce, Digital Experience, Sales, Analytics, IT and R&D to create personalized journeys across email, direct mail, web and in-app, building a data-driven, test-and-learn culture.

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