Retail Marketing Manager

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Helping brands recruit top talent in Marketing | Digital | Creative

Are you a creative and strategic retail marketer who thrives in a fast-paced, structured environment? We're working with a leading retail group to find an experienced Retail Marketing & Visual Merchandising Manager to lead their customer journey strategy across 450+ locations in the UK and Europe.

This is a pivotal role where you'll take ownership of store marketing campaigns, point-of-sale strategy, visual merchandising standards, and customer engagement initiatives across a substantial store estate.

Based in Bracknell three days per week, this position offers a competitive salary of up to £65,000, private healthcare, and international travel opportunities (up to 30% of the time). You'll collaborate with marketing leadership and cross-functional teams to ensure stores deliver a consistent, compelling, and commercially successful customer experience.

What You'll Be Doing:

• Leading the development and execution of in-store marketing and PoS strategies across multiple markets
• Defining and managing visual merchandising principles and training programmes for all store formats
• Collaborating with merchandising, store development, and operations teams to enhance the customer journey
• Overseeing planning and implementation of PoS materials and equipment, balancing creativity with cost-efficiency
• Maintaining and optimising store blueprints, signage, and equipment standards across new and existing locations
• Managing a significant PoS and VM budget, including supplier partnerships and print production

What We're Looking For:

• Extensive experience in retail marketing, including PoS, visual merchandising, and local marketing strategy
• Proven leadership capabilities with experience managing both teams and large-scale marketing budgets
• Strong stakeholder engagement skills, particularly within structured, multi-layered organisations
• Multi-market marketing expertise with understanding of regional customer behaviours
• Background in fast-paced retail or FMCG environments, ideally with high SKU volume or grocery-style operations
• Degree-level education with solid understanding of shopper marketing, store format design, and promotional planning

Interested? Apply now or send me a message to discuss this opportunity in confidence.

Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Marketing, Retail

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