Trade Marketing Manager

As the Trade Marketing Manager, you will play a pivotal role in shaping the activation strategy for On and Off Trade channels, working with leading retailers across the UK and Europe. You'll be at the heart of a fast-growing business with a diverse brand portfolio.

We’re looking for someone with an entrepreneurial spirit who thrives in a dynamic, autonomous environment. If you’re creative, hands-on, and ready to make a real impact, we'd love to have you on board.

Key Responsibilities:

• Develop and execute through-the-line marketing strategies for the branded portfolio across On and Off Trade channels.
• Create and implement trade activation materials, including social and digital tools, to support trade channels.
• Develop compelling sales presentations to enhance customer engagement.
• Represent the marketing team at key On & Off Trade customer meetings, providing expert insights.
• Collaborate with internal teams to plan and execute brand experiential and trade events.
• Serve as the key liaison with brand partners, license owners, and trade representatives.
• Manage PR activities within the industry, delivering key messages and building relationships with trade media.
• Measure and report on the effectiveness of trade marketing activities, drawing insights from sales, finance, and data analytics.

• Degree in Marketing, Digital Marketing, or a relevant field (CIM/IDM qualification is a plus).
• Minimum of 3 years of experience in a similar role or 5+ years of relevant industry experience.
• Strong background in both On and Off Trade marketing, with experience in the UK and European markets.
• Proven ability to create and manage multi-channel campaigns.
• Experience managing multiple agencies across European markets.
• Familiarity with category data sets like Nielsen or Kantar is a plus.
• Mother tongue: French

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