TikTok Shop Account Manager with Italian

TikTok Shop Account Manager with Italian

Philips is seeking a proactive and consumer-centric Commercial Account Manage rto join ourTiktok Shop team.

You will be responsible for managing and nurturing relationships with our TikTok Shop Agency Partner and TikTok Shop HQ, whilst driving our commercial and engagement objectives forward on the platform.

This role requires excellent communication skills, a deep understanding of e-commerce, commercial strategy and the power of social media on the consumer decision journey.

What you will do

• Drive the sell-out ( GMV) performance on Tiktok Shop Italy , in line with objectives, and manage the sell-in of our Tiktok shop Agency partner.
• Work closely with the Marketing Manager to deliver content engagement metrics.
• Responsible for all lower funnel activations on the platform, with a particular focus on Tiktok Shop Lives.
• Manage portfolio and pricing strategy for the platform, in line with WE guard-rails.
• Co-create with Marketing Manager a FY activation plan which aligns with the WE Incubator team objectives.
• Work closely with the Philips Tiktok Shop Agency Partner (TSP) to deliver the activation calendar and ensure all content deliverables are aligned with Philips brand guidelines.
• Manage A&P and promo spending for the channel- key user for SAP.
• Track performance across GMV, content engagement and outputs and optimise where needed.
• Develop strong relationship with the Tiktok Account Management Team to secure brand and commercial unlocks for Philips.
• Support the Marketing manager with the planning and delivery of handle content, affiliate outreach and ads.
• Stay up-to-date with the latest trends on TikTok, and weave best practise into Philips content plan.

You are the right fit if

• Bring a minimum of 5 years work experience in National Account Management with a strong background in e-commerce.
• Have worked within a global organization – ideally one that is brand-led and consumer focused.
• Are comfortable communication in Italian.
• Possess hands‑on experience managing P&L responsibilities.
• Are skilled in creating impactful presentations and confident using PowerPoint.
• Have a solid track record of optimizing the customer decision journey and enhancing user experience.
• Demonstrate strong stakeholder management capabilities, able to align and influence across diverse teams.
• You are passionate about new technologies and eager to grow and develop your skills.
• You want to work together and act as a real team player, a great communicator and are comfortable working with different stakeholders.

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