Luxury Advertising Director - Europe & Global
London
Editorial Bureau is launching a Europe- and international-focused commercial operation for a luxury quarterly title.
Editorial Bureau is the editorial office behind a luxury quarterly print magazine, launching in partnership with a US publisher. The title is produced in London, designed in New York, and selectively distributed in North America through a unique, controlled distribution platform that no other publisher has access to, reaching an ultra-high-net-worth readership. Its audience is a US-based group of significant means - readers who are purchasing watches, yachts, aircraft, properties, and art and design of value.
The magazine is made to the standard of the world's best high-end print titles. We commission stories from leading writers, shoot them on location with world-class photographers, and produce a handsomely made print product for readers who collect beautiful objects. The print run is 15,000 copies per issue, placed directly into the hands of a readership that advertisers in these categories struggle to reach anywhere else. We are now building the magazine's European and international sales operation to supplement the publisher's existing North American sales office.
Role Description
This full-time role, based in London, Paris or Milan, leads advertising and partnership sales for the magazine across Europe and global markets, working alongside the US publisher's sales team. The Commercial Director (Europe and International) will build the title's European and global commercial base from the ground up. Watches and yachting are two core categories, so the role involves selling print pages and bespoke content partnerships to the Swiss and independent watch houses, yacht builders, brokers and charter companies, and the agencies that represent them. Other key categories are private aviation, travel, real estate and the wider luxury sector. Experience in fashion and jewelry is also valued.
Day-to-day, the role involves opening and owning relationships with marketing directors and brand principals; preparing proposals and presentations that reflect the magazine's editorial positioning, production quality, distribution, and readership; negotiating and closing deals; managing the pipeline and forecasts; and reporting against revenue targets to the Editor-in-Chief and the US publisher. The Advertising Director works closely with the editorial team in London and the design studio in New York to ensure every partnership fits within the magazine's quality standards and quarterly schedule, and represents the title at relevant industry events.
The role carries a competitive base salary and a generous commission scheme tied directly to the revenue the Advertising Director brings in.
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