An established B2B marketing, PR and content agency that works only with financial services firms. It has long-standing relationships across the financial markets, a modern AI-led way of working, and a board committed to scaling the business significantly over the next two years.
The role
Lead the drive for new business: choose which firms to target, decide how to approach them, and turn first conversations into long-term retained clients.
Build the sales function from the ground up, including process, pipeline discipline, forecasting and reporting the board can rely on.
Take ownership of the agency's largest client accounts, protecting and expanding the revenue that underpins the business.
Push into new markets beyond the agency's financial markets heritage, including payments, fintech, lending and consumer financial services.
Use AI tools to sharpen prospecting, proposals and account management, and set the standard for the wider business.
Hire and develop a sales team as the business grows.
Take a seat on the board and help shape strategy, pricing and long-term direction.
What you'll bring
7+ years in senior sales, commercial or client leadership roles, with a proven record of landing and growing sizeable accounts.
A solid grounding in financial services. Capital markets exposure will help you hit the ground running.
A clear understanding of how agencies operate and how firms buy marketing, PR and content services. Direct agency experience is a plus, not a must.
A proactive go-to-market mindset: you create demand rather than relying on your contact book.
Comfort with ambiguity and the drive to build without a playbook.
A genuine appetite for AI and digital tools, and the organisation to keep CRM, pipeline and proposals accurate.
UK-based and able to travel nationally and internationally.
Desirable: a US network and hands-on experience with HubSpot or similar platforms.
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