Executive Director of Communications, Alumni Relations, Marketing and Student Recruitment

United Kingdom — International Student Market

654K inbound students (2024) +0%

1. India 169K

2. China 152K

4. United States 36K

5. Pakistan 31K

14 international branch campuses in United Kingdom

This employer operates 2 active branch campuses in 2 countries (since 2000)

OVERVIEW Nottingham Trent University is recruiting an Executive Director of Communications, Alumni Relations, Marketing and Student Recruitment to provide strategic leadership across a major institutional portfolio. Reporting to the Chief Operating Officer and Registrar, the director will oversee communications, alumni relations, marketing, philanthropy, admissions, and student recruitment activity across domestic and international markets. The role focuses on strengthening the university’s institutional profile, supporting recruitment performance, and building engagement across academic and professional communities. The successful candidate will lead an award-winning team and help shape how the university communicates with prospective student audiences, alumni networks, partners, and wider communities.

Key responsibilities

• Provide strategic leadership across communications, alumni relations, marketing and student recruitment functions
• Lead domestic and international student recruitment and admissions activity
• Oversee brand and marketing strategy for the university
• Direct communications and media engagement activity
• Support alumni relations and philanthropy initiatives
• Lead and inspire a multidisciplinary professional team
• Use data and insight to identify opportunities and strengthen recruitment conversion
• Define and communicate a distinctive institutional story to global audiences
• Harness digital technologies and AI to support institutional objectives
• Build productive relationships across academic and professional services communities
• Contribute to innovation, growth and service excellence across the portfolio

Requirements

• Significant experience leading complex and multidisciplinary services
• Demonstrated ability to deliver innovation, growth and service excellence
• Strong understanding of domestic and international student recruitment markets
• Experience using data and insight to support strategic decision-making
• Ability to identify opportunities and improve conversion performance
• Strong communications and leadership capabilities
• Ability to communicate an institutional story effectively to global markets
• Understanding of digital technologies and AI within a strategic context
• Experience building relationships across varied professional communities WHY THIS ROLE MATTERS This executive role plays a central part in shaping institutional reputation, recruitment outcomes, and long-term engagement with student and alumni audiences. Effective leadership across communications, marketing, and recruitment supports how universities connect with global communities and respond to changing higher education markets.

Bonus: Application advice

• Demonstrate measurable leadership outcomes from complex communications or recruitment portfolios
• Highlight experience managing multidisciplinary teams across higher education or related sectors
• Provide examples of strategic recruitment initiatives supported by data and insight
• Show evidence of collaboration across academic and professional communities
• Explain experience with digital communications, AI, or marketing innovation
• Tailor your application to reflect understanding of domestic and international student recruitment priorities

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