Business Development Manager

We’re looking for an experienced Business Development Manager with a background in B2B publishing or media sales to join Prime Global Publishing.

If you know how to build relationships, open new doors and turn conversations into commercial opportunities, this is an opportunity to take ownership of a portfolio within a growing global media business.

About us

Prime Global Publishing is a globally recognised B2B media and events business serving high-growth industries.

Through our publications, digital platforms and industry events, we connect businesses, professionals and communities while supporting our purpose of Growing Individuals, Organisations and Industries.

We are independently owned, with more than 200 team members across our operations in Australia and the UK.

Our business is built around four values: Growth, Accountability, Humility and Generosity . We believe in clear expectations, strong systems, continuous development and taking ownership of results.

About the role

We are looking for a Business Development Manager who understands the B2B publishing and media environment and is confident building relationships with senior decision-makers.

This is a proactive, hands-on sales role. You will manage and develop existing customer relationships while also actively generating new business through outbound prospecting, customer meetings, industry networking and trade events.

In this role, you will:

• Build and develop relationships with new and existing B2B customers.
• Proactively identify and generate new business opportunities.
• Make regular outbound calls and confidently approach new prospects.
• Present our media portfolio and commercial solutions over Microsoft Teams and face-to-face.
• Meet with customers in the field and develop strong long-term relationships.
• Engage confidently with senior decision-makers and industry stakeholders.
• Ask the right questions to understand customer objectives, challenges and priorities.
• Develop tailored solutions that create value for customers.
• Manage sales opportunities from initial prospecting through to close.
• Maintain a healthy pipeline and work towards agreed activity and revenue targets.
• Attend relevant trade exhibitions and industry events in the UK and internationally.
• Work collaboratively with internal teams to deliver strong outcomes for customers.
• Share customer feedback, competitor activity and market insights with the wider business.
• Take ownership of your portfolio, performance and ongoing development.

About you

Previous B2B publishing or B2B media sales experience is essential for this role.

We are looking for someone who already understands how commercial relationships work within a B2B media environment and can build credibility quickly with customers.

You will need to be:

• Experienced in B2B publishing, media or a closely related media sales environment.
• Comfortable generating new business through cold calling and proactive prospecting.
• Proven in building and managing commercial customer relationships.
• Confident dealing with senior-level stakeholders and decision-makers.
• Professional and credible when representing the business.
• Comfortable presenting commercial solutions both online and face-to-face.
• Proactive and able to create opportunities rather than relying on inbound leads.
• Commercially minded and confident progressing opportunities through a sales pipeline.
• Self-motivated and comfortable working independently.
• Organised and disciplined in managing your activity, pipeline and follow-up.
• Resilient and comfortable hearing “no” while continuing to pursue opportunities.
• Curious about customers, industries and what drives commercial decisions.
• Coachable and open to feedback and continued development.
• Aligned with our values of Growth, Accountability, Humility and Generosity.

You must also:

• Hold a full driving licence.
• Be able to attend our Dartford office at least one day per week.
• Be comfortable travelling throughout the UK for customer meetings and industry events.
• Be comfortable with occasional international travel for relevant trade exhibitions and industry events.

Experience attending or selling around B2B trade exhibitions, conferences or international industry events would be highly regarded.

How we work

This role offers a mix of home-based work, time in our Dartford office, customer meetings and industry events.

Because a significant proportion of the role can be carried out remotely, you will need to be comfortable managing your own time, maintaining strong activity levels and taking ownership of your results.

At the same time, you will be supported by an established sales structure, experienced managers and a wider team across publishing, editorial, marketing and production.

Why work with us?

You’ll benefit from:

• An established B2B media portfolio and customer base.
• A structured sales framework and clear performance expectations.
• A comprehensive sales playbook and onboarding programme.
• Regular professional development and sales coaching.
• Experienced managers who are invested in your success.
• The opportunity to attend major trade exhibitions and industry events.
• International travel opportunities where relevant to your portfolio.
• A high degree of ownership and autonomy.
• Genuine opportunities to grow within an expanding global media business.

If that sounds like you, we’d love to hear from you.

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