SME Project Intern (TikTok Shop FMCG) - 2026 Start (BS/MS)

Responsibilities

The FMCG (Fast-Moving Consumer Goods) team focuses on identifying, incubating, and scaling FMCG brands on TikTok Shop. We collaborate cross-functionally to deliver tailored solutions and hands‑on support, ensuring the vitality and growth of TikTok Shop as a leading e-commerce marketplace.

As a project intern, you will have the opportunity to engage in impactful short‑term projects that provide you with a glimpse of professional real‑world experience. You will gain practical skills through on‑the‑job learning in a fast‑paced work environment and develop a deeper understanding of your career interests.

Applications will be reviewed on a rolling basis – we encourage you to apply early.

Successful candidates must be able to commit to at least 3 months long internship period.

• Business Development: Identify high‑quality opportunities in brands that will add value and drive growth on the platform; focus on incubating and nurturing merchants to optimise their performance, while working towards team objectives and targets.
• Account Management: Manage merchants and support their growth by collaborating with relevant teams to troubleshoot issues, optimise their visibility, and maximise their success on the platform.
• Data Analysis: Deep dive into data to uncover insights, identify opportunities, and develop actionable modification plans.
• Campaign: Manage the delivery of creative assets, traffic and all relevant campaign documentation in preparation for a campaign launch; monitor campaign delivery and make adjustments/recommendations.

Minimum Qualifications

• Experience of relatable in‑category management, at an e‑commerce company, a large retailer, marketing, advertising or other company with specialism in category.
• Strong analytics, organisational and communication skills.
• A proven ability to multi‑task and manage multiple projects effectively and work well under pressure to deliver high‑quality work within tight deadlines.
• A fast learner with a good sense of judgment and original thinking. Ability to thrive in ambiguity and adjust quickly to change and ability to work independently and collaboratively with diverse groups.
• Able to commit to working for 12 weeks for the rest of the year.

Preferred Qualifications

• Proven client‑facing experience.
• Familiarity with e‑commerce markets.
• Demonstrated experience in leading operational initiatives and delivering measurable results.

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About TikTok

TikTok is the leading destination for short‑form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.

Why Join Us

Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together we create value for our communities, inspire creativity and bring joy – a mission we work towards every day.

We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless.

Diversity & Inclusion

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. To achieve that goal, we celebrate diverse voices and create an environment that reflects the many communities we reach.

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