B2B Lifecycle Marketing Lead: Renewals & Growth
The Financial Times seeks a Marketing Manager, B2B Lifecycle, to own and evolve defined areas of the B2B lifecycle strategy across FT Professional and the FT Specialist portfolio, focusing on renewal and customer value growth.
You will manage lifecycle programmes spanning renewal support, retention, cross-sell and upsell, deliver measurable improvements in renewal rates and account expansion, and work with Marketing Automation, Sales and Data teams.
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