Area Sales Manager

Area Sales Manager

Vacancy Reference: 59530 B AB

*This role is not eligible for UK Visa Sponsorship - the successful applicant will need to have a pre-existing Right to Work in the UK in order to be offered an employment contract.*

Have you got agricultural sales experience?

Are you someone who enjoys building trusted, long-term relationships with farmers across your territory?

Do you have a strong background in selling animal feed, fertiliser, or farm supplies, with the confidence to develop both new and existing accounts in a field-based role?

The Company:

An agricultural and farming supplies business, supporting farms with essential products across the UK.

The Job Role:

As Area Sales Manager you will be responsible for selling a wide range of specialist agricultural products directly to farmers throughout your sales territory, including:

• Animal health and veterinary medicines.
• Animal feed and supplements; blended feeds, straight feeds, moist mixes, liquid molasses, feed blocks, and trace element bags.
• Seeds and forage: Grass seed mixtures, root and fodder crops, and forage maize.
• Fertilisers: Solid, liquid, and lime-based fertilisers to cover almost all cropping requirements.
• Crop Packaging: Silage sheets, clamp covers, vacuum film, net wrap, and baler twine.
• Dairy and general farming supplies: Milking plant hygiene products, electric fencing, fuels, fuel tanks, and general yard or workshop equipment.

Location:

West Midlands Region.

Salary Package:

Competitive Salary Depending on Experience + Commission + Company Vehicle + Mobile Phone + Laptop + Company pension scheme + Sales and product training and coaching.

Working Hours:

Usually 8.30am - 17.00pm, 5 days a week, Monday to Friday.

Key Responsibilities:

• Generate and capitalise on sales in the Midlands.
• Identify sales calls to new and existing clients, in person and by telephone.
• Develop and make presentations of company products and services to current and potential clients.
• Maintain sales activity records and prepare sales reports.
• Ensure customer service satisfaction and good client relationships.
• Participate in sales and product training events and sales meetings.
• Be available and prepared for review/sales meetings with Team Leader/Sales Manager.
• Monitor and research competitors, market conditions and product development.
• Keep up to date with changes to product portfolio, pricing policy etc.
• Maintain existing sales and develop new sales in all product areas.
• Ensure comprehensive usage of record monitoring of all computer IT systems.
• Partake in team activities.
• Be available to travel to the head office for pre‑arranged business meetings.

Candidate Requirements:

• Agricultural sales experience, selling either animal feed, fertilisers or similar products to farmers.
• Proven and successful experience building and maintaining client and customer relationships.
• FAR (Feed Advisors Registered) qualification and / or FACTS qualified would be an advantage – but not essential.
• Excellent customer service, communication and organisational skills.
• Happy to travel in a field‑based sales role.
• must hold an NVQ Level 2, Scottish NVQ Level 2 or an equivalent qualification which is relevant and necessary for the job that you are applying for.

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