Area Sales Manager (Sheffield)

South Yorkshire Source: WhatJobs

£50,000–£60,000

Job Title: Area Sales Manager

Location: Sheffield

Salary: up to £60,000 + Bonus

Contract: Permanent

Role Overview – Area Sales Manager

Our client, a well-established and growing specialist provider of steam and process control solutions, is seeking an Area Sales Manager to drive growth across the North of England.

This is a field-based role managing an established territory, developing existing accounts, and identifying new business opportunities across a wide range of industrial sectors. You’ll play a key role in delivering sustained growth while building strong, long-term customer relationships.

Key Responsibilities – Area Sales Manager

Manage and develop relationships with existing key accounts
Identify and maximise upselling and cross‑selling opportunities
Generate and convert new business opportunities across the territory
Develop and execute strategic territory sales plans
Achieve and exceed agreed revenue and growth targets
Monitor market trends and competitor activity
Maintain accurate CRM records, forecasts, and pipeline reporting
Provide weekly reports on customer visits and sales activity
Collaborate closely with internal sales and technical support teams
Represent the business professionally at all times

Key Experience & Qualifications – Area Sales Manager

B2B Sales experience
Experience managing a sales territory.
Excellent communication and relationship‑building skills.
Strong organisational and time‑management abilities.
Self‑motivated and target‑driven approach.
Full UK driving licence.
Willingness to travel extensively throughout the territory.
Experience within steam systems, valves, process control, fluid handling, instrumentation, or related industries is advantageous.
Technical sales experience within industrial markets.
Knowledge of steam and process applications.