Brand and Marketing Manager (12-month FTC)

Brand and Marketing Manager (12-Month FTC)

Location:Nelson, Lancashire

About the role

We’re looking for an experienced Brand and Marketing Manager to join Wellocks on a Maternity Cover basis. This is a fantastic opportunity to take ownership of our brand, lead multi‑channel marketing activity, and work closely with internal teams, suppliers and partners to bring our brand to life.

Reporting to the Chef Director, you’ll play a key role in shaping and delivering our marketing strategy, ensuring brand consistency across all channels and using customer insight to drive innovation, NPD and growth.

What you will do:

Brand, Marketing & Partnerships

• Lead the planning and delivery of strategic marketing campaigns across multiple channels
• Act as brand gatekeeper, ensuring consistent tone, messaging and visual identity
• Manage key partnerships including Roux Scholarship, Springboard FutureChef, UK Young Restaurant Team of the Year, Northcote Obsession and charity partnerships
• Manage supplier relationships to deliver compelling seasonal campaigns, brochures and content
• Own internal communications, sharing market updates, supplier stories and seasonal highlights
• Oversee customer events that connect customers and suppliers, driving engagement, awareness and sales
• Maximise the impact of the Chef Ordering System (COS) through:
• Ownership of website and COS content
• Oversight of product photography and descriptions

Innovation & NPD

• Develop and manage the NPD and brand process alongside Purchasing, Trading and Sales
• Review and refresh own‑brand packaging where applicable
• Create clear, engaging launch strategies
• Use customer insight to define innovation pillars and the NPD pipeline

Insight & analytics

• Analyse customer data, competitor activity and market trends to identify opportunities
• Deliver insight‑led reporting across multiple platforms to inform future campaigns

Internal collaboration

• Support senior leaders with presentations, publications and special projects
• Manage and track the marketing budget
• Present ideas, plans and performance updates to senior stakeholders

What you will need:

• Proven experience in a brand or marketing management role (FMCG experience desirable)
• Strong understanding of multi‑channel marketing and digital platforms
• Confident working with social media and brand‑building activity
• Strong analytical skills, comfortable working with data and insight
• Proficient in Microsoft Office and marketing systems

Let us tell you some benefits you would receive at Wellocks:

• 33 days holiday (inclusive of Bank Holidays)
• Generous employee discounts on all our products
• Fancy volunteering? We will give you one day off a year to take part in volunteering.
• Cycle to Work Scheme that offers discounted bikes and cycling equipment.
• Donate through your pay to a charity of your choice. The money is simply deducted through your pay before tax, so for every pound you donate, the 20p that usually goes to tax will go to the charity instead!
• Holiday Purchase Scheme
• We also have a range of employee assistance services which can be tailored to give you support on things such as finances, health and wellbeing.

About us

Wellocks, is one of the leading UK fresh food distributors using the finest ingredients we support chefs with quality ingredients. We offer pre prepared veg items to our customers which is an integral part of our service.

We’re proud to be part of the William Jackson Food Group, a dedicated family-owned food business which started in 1851. Our sister businesses are Abel & Cole, Jacksons Bakery and Belazu. Family values and the commitment which comes with such a long-standing business are rooted in our culture here at Wellocks.

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