We are looking for a motivated Senior Marketing Communications Executive to support the European Marketing Group Manager in development of brand awareness and demand generation for Sharp IT Services.
Please be aware that this is 14 month fixed term contract
The individual must have good understanding of the IT market, specifically IT Services and MSP with experience in an IT Services Marketing role, either for vendors or service providers, for at least 5 years with good understanding of the full marketing mix.
KEY RESPONSIBILITIES
Develop ITS marketing content, assets, and programmes as agreed to be used on both online and offline marketing platforms
Support new services launches working with vendor partners, including responsibility for MDF and collaborative campaigns
Manage content for European website, ensuring SEO focus and content is relevant, up to date and consistent in messaging
Lead on the project management of all ITS marketing communications initiatives and campaigns, working with Marketing Group Manager to ensure they are on time and within budget to meet the planned objectives
Brief & manage the relationship with external marketing agencies and other relevant suppliers & act as key contact
Evaluate projects/campaigns on agreed KPIs/objectives and make recommendations to Marketing Group Manager for future improvements and provide actionable insights
Ensure all assets are in line with company guidelines, branding & meet industry/legal requirements
Liaise with regional marketing teams and assist as required to accelerate new ITS launches
Deliver internal communications to raise awareness of ITS within Sharp
Experience/Skill required
Minimum 5 years Marketing Communications experience in IT Services Marketing role either for vendors or service providers, ideally on pan-European basis
Project managed major initiatives or campaigns
Delivered activity across the marketing communications mix
Professional Marketing qualification
Commercially astute, able to assess simple ROI on expenditure
Strong understanding of digital marketing trends and techniques
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