G. Digital are excited to partner with one of Yorkshire's leading digital marketing agencies. They are a powerhouse, boasting an endless list of globally iconic clients across travel, retail, FMCG, finance and more.
They are seeking a PPC whizz who is no stranger to creating and executing PPC campaigns to drive business and ROI.
Responsibilities
Developing, implementing and managing effective PPC campaigns across multiple platforms.
Conducting in-depth keyword research and analysis to identify high-performing keywords.
Creating high-intent ad copy related to the company to gain high ad strength.
Setting up and optimizing campaign structures, including ad groups, bidding strategies, target options, and more.
Monitoring campaign performance metrics such as clicks, impressions and ROI.
Continuously analysing campaign data to identify areas for improvement.
Managing and tracking budgets.
Post-campaign analysis and reporting on performance.
Qualifications
Good understanding of SA360; bonus points for campaign manager experience.
Proven experience in managing PPC campaigns.
Experience managing annual budgets of at least £1m per client.
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