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Scaling CRO and Analytics teams across the UK and Europe
eCommerce and Optimisation Manager
D2C Beauty
Hybrid role – 2/3 days South London/Croydon
I’m seeking an eCommerce and Optimisation Manager to join a digital-first retailer. This talented individual would come on board to develop a test-and-learn program which will drive conversion across the website. This client has a great repeat order rate of 57% with only 5-7% of their products needing to be refunded. You will be joining an exciting period of growth and have a direct impact from day 1!
Role responsibilities
You will define and manage the CRO roadmap for the business, conducting qualitative and quantitative research, A/B testing to analyse website performance.
Collaborate with the clients' in-house developer and graphic designer to turn your test ideas into reality.
Analyse the effect of the marketing initiatives via relevant tools (Hotjar, Google Analytics, Qubit) to report the ROI to the marketing team.
Conduct competitor analysis, reviewing their website user experience.
Requirements
Previous experience working on Shopify with a D2C background.
Highly proficient in Google Analytics.
Previous experience in running A/B tests utilising tools such as Optimizely, Hotjar WVO, Adobe Target, etc.
Be a good communicator – able to communicate your views to others.
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