Head of Online Marketing
Head of Online Marketing
This role is a strategic leadership position at the heart of a premium consumer brand’s digital growth journey. You will take full ownership of Amazon operations across Vendor Central and Seller Central, driving sales, shaping strategy, and leading a talented team to deliver exceptional results.
What You’ll Be Doing
Amazon Strategy & Growth
- Own the end-to-end Amazon strategy, scaling revenue and margin across Vendor Central and Seller Central.
- Monitor trends, competitor activity, and category data to uncover opportunities.
- Report on KPIs – traffic, conversion, sales performance, and ad ROI – with precision and insight.
- Oversee 2,500+ SKUs ensuring every listing is accurate, optimised, and compliant.
- Launch new products effectively while managing discontinuations.
- Partner with content and design teams to ensure images, copy, and A+ content are world-class.
- Lead and mentor a specialist team covering listings, stock accuracy, and operations.
- Collaborate with logistics, finance, and marketing for seamless execution.
- Elevate capability through training and process improvement.
Operational & Commercial Excellence
- Ensure Vendor Central runs smoothly – from POs to chargebacks.
- Build and scale Seller Central infrastructure, FBA/FBM, and fulfilment workflows.
- Own stock management, demand forecasting, and promotional execution.
- Take full control of Amazon Advertising strategy across Sponsored Products, Brands, and beyond.
- Deliver high-ROI campaigns for peak events like Prime Day and Black Friday.
- Continuously optimise campaigns for efficiency and growth.
Compliance & Brand Protection
- Safeguard brand presence against unauthorised sellers.
- Stay ahead of Amazon’s evolving policies, algorithms, and fee structures.
What We’re Looking For
✔ 5+ years’ hands‑on Amazon experience (Vendor & Seller Central).
✔ Proven track record of scaling sales and profitability in Amazon environments.
✔ Strong commercial acumen – from contribution margin to promotional mechanics.
✔ Experience managing large catalogues (1,000+ SKUs).
✔ Confident in Amazon Advertising Console, Brand Registry, Helium 10/Jungle Scout, and advanced Excel/data tools.
✔ Leadership experience with the ability to mentor and grow a high‑performing team.
Nice to have: Experience launching new brands/products on Amazon, multi‑region expertise (EU/US), DSP advertising.
What’s On Offer
✨ The chance to shape the Amazon strategy for a premium, high‑profile brand.
✨ Autonomy and ownership from day one.
✨ A collaborative and ambitious team environment.
⚡ If you’re a marketplace expert who knows how to blend strategy, data, and execution to dominate Amazon , we want to hear from you.
Seniority level
Mid‑Senior level
Employment type
Full‑time
Job function
Marketing
Industries
Cutlery and Handtool Manufacturing
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