Digital Marketing Manager

Digital Marketing Manager – Google Ads / PPC

Francesca’s Recruitment Ltd – Confidential Client
Mansfield, Nottinghamshire
£40,000–£50,000 per annum | Full-time | Permanent | Office Based
Monday–Friday, 8:30am–5:00pm

Francesca’s Recruitment Ltd are recruiting on behalf of a successful and established Mansfield-based business for an experienced Digital Marketing Manager to take ownership of digital growth across three established e-commerce brands.

With combined annual sales of approximately £10m and a target of £12m, this is an excellent opportunity for a Digital Marketing Manager to take genuine commercial responsibility, with direct access to the company owners, a significant marketing budget and an established team.

The Role

As Digital Marketing Manager , you will develop and deliver the Group’s digital marketing strategy, with responsibility for increasing online sales, brand awareness, customer acquisition and overall marketing performance.

Key responsibilities:

• Develop and implement the Group’s digital marketing strategy.
• Manage a substantial Google Ads / PPC budget and maximise ROI.
• Lead and develop the digital marketing and e-commerce team.
• Take ownership of digital marketing performance and budgets.
• Manage Magento agencies and external digital partners.
• Oversee PPC, SEO, email, social media and wider digital activity.
• Identify new customer acquisition and revenue opportunities.
• Use data and analytics to improve marketing performance and conversion.
• Improve website performance, customer journeys and online engagement.
• Develop campaigns that support wider commercial objectives.
• Report directly to the company owners on marketing performance.

About You

We are looking for an experienced Digital Marketing Manager with a proven track record of delivering successful digital marketing campaigns and growing online sales.

Ideally, you will have:

• Experience developing and delivering successful digital marketing strategies.
• Strong commercial and analytical skills.
• Excellent knowledge of Google Ads, PPC and SEO.
• Experience with multi-channel digital marketing.
• Experience managing email marketing and social media campaigns.
• Experience managing teams and external agencies.
• Working knowledge of Magento or a similar e-commerce platform.
• Strong understanding of customer acquisition, conversion and digital performance.
• The ability to work independently and take ownership of results.

You will be commercially driven, analytical and results-focused, combining strategic thinking with a hands-on approach.

What's on Offer

• £40,000–£50,000 per annum
• Significant marketing budget and resources
• Genuine autonomy and commercial responsibility
• Direct access to company owners
• Opportunity to shape the Group’s digital marketing strategy
• Company pension
• Private medical insurance
• Employee discount
• Free on-site parking
• Casual dress

The Opportunity

This is a fantastic opportunity for an ambitious Digital Marketing Manager looking to take ownership of a substantial digital operation and directly influence the next stage of growth across three established brands.

If you have a strong track record in digital marketing, Google Ads, customer acquisition and commercial performance, we would love to hear from you.

Apply now with your CV.

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