In this role you lead Sonos’ Professional business across EMEA, shaping a distributor-led growth strategy for residential and commercial-lite installations. You will partner with Product, Engineering and regional teams to influence roadmaps and ensure solutions meet professional needs. You’ll manage the P&L, drive cross-country execution, and represent Sonos in global forums. The position combines strategic thinking with hands-on delivery in a fast-growing segment, offering high impact and regional leadership. This is a senior, externally experienced hire with a strong audio/AV background and a track record of revenue growth.
Responsibilities
Own the EMEA Professional strategy, annual plan and P&L to drive revenue and margin growth
Develop and execute distributor-led GTM strategies across custom installation, integrator and system-integrator channels
Build strategic relationships with distributors, integrators, consultants and industry bodies
Set commercial priorities by country and segment for residential vs commercial-lite opportunities
Use market data to guide investment, pricing, channels, and portfolio decisions
Lead, coach and develop the Professional Account Managers and shape team structure as the business grows
Provide technical guidance on product positioning, system design, integration, and competitive differentiation
Represent Europe on the Global Professional Steering Committee and collaborate with cross-functional teams to deliver the strategy
Act as senior technical and commercial advisor to key customers and partners on solution design and best practices
Track market trends, competitor activity, and emerging technologies in European AV and control-system integration
Key requirements
10+ years in European professional audio, AV or custom installation with a leading brand, manufacturer or distributor
Proven track record of revenue and P&L growth via distributor- and integrator-led channels
Strong technical understanding of professional audio and AV tech and system integration
Established professional network across European distributors, integrators and industry stakeholders
Experience leading or influencing sales teams and developing talent
Strategic thinker who can turn strategy into plans and results
Experience working with product/engineering teams and influencing roadmaps
Strong analytical skills and data-driven decision making
Excellent communication, presentation and negotiation skills with senior stakeholders
strong communication and negotiation
leadership and people development
cross-functional collaboration
technical understanding of professional audio and AV technology
system integration expertise
knowledge of networked AV standards and control systems (e.g., Dante, AV over IP)
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