Regional Marketing Specialist (UK Remote)

Overview

In this 12-month regional role, you drive integrated marketing across UK/I and ANZHK to boost engagement, retention, and revenue for Turnitin’s education integrity solutions. You’ll collaborate with global teams to localize campaigns, manage partnerships, and ensure market-relevant execution. The role blends strategy, localization, and hands-on delivery across two time zones. You’ll help shape regional content and events, contributing to Turnitin’s mission to improve learning outcomes worldwide.

Pay / Benefits

• Remote First Culture
• Health Care Coverage
• Education Reimbursement
• Competitive Paid Time Off
• Self-Care Days
• Wellness programs

Responsibilities

• Support market intelligence gathering and customer insights to guide regional campaigns
• Assist in creating localized campaign briefs and annual/quarterly plans aligned with global priorities
• Activate regional demand generation across digital and offline channels using global templates
• Support webinars, events, and third-party sponsorships with localization and logistics
• Localize emails, landing pages, and content via marketing automation and CRM tools
• Collaborate with UK/I and ANZHK sales teams to tailor campaigns and ensure timely follow-up
• Maintain lead hand-off processes and campaign visibility with Sales and global teams
• Track marketing KPIs and contribute to monthly/quarterly regional performance dashboards
• Identify customer success stories and coordinate local case studies and speaker participation
• Ensure timely, budget-aligned execution and maintain campaign documents and project plans
• Stay informed on educational and technology trends in EMEA and APAC and contribute ideas for improvement

Key requirements

• Bachelor’s degree in Marketing, Business, Communications, or a related field
• 2–4 years of B2B marketing experience in SaaS, education, or technology sectors
• Strong understanding of UK/I and ANZHK business culture and education systems
• Native or fluent English with strong written and verbal communication skills
• Experience collaborating with sales teams and ensuring sales-marketing alignment
• Hands-on experience with marketing automation platforms and CRM tools (Salesforce Marketing Cloud Account Engagement/Pardot, Salesforce preferred)
• Excellent project management, attention to detail, and ability to juggle multiple campaigns across countries
• Analytical mindset with comfort using data to inform decisions and demonstrate impact

• Strong communication skills
• Collaborative mindset across regions
• Ability to manage multiple priorities and deadlines
• Salesforce Marketing Cloud Account Engagement (Pardot)
• Salesforce CRM
• Marketing automation and digital campaigns

Full job description from WhatJobs. Apply for this role →