Senior Associate, Trade Marketing

London Source: WhatJobs

See advert for pay

Overview

In this role you will drive B2B engagement and partnerships across Europe, the Middle East, and APAC, leading high-visibility trade marketing initiatives for Dow Jones properties. You collaborate with cross-functional teams to ensure seamless execution of barter partnerships, events, and external communications that elevate our brands. You will manage end-to-end event production, client-facing programs, and marketing operations with a focus on impact, efficiency, and ROI. This is a hands-on, cross-region role that combines project leadership with premium client service to help grow advertising revenue. You will work closely with senior stakeholders to deliver world-class moments and thought‑

Pay / Benefits

Comprehensive Insurance Plans
Paid Time Off
Family Care Benefits
Access to Dow Jones Products
Employee Well-being Support & Fitness Programs
Cybersecurity Protection

Responsibilities

Manage barter partnership lifecycle from outreach to Salesforce administration
Coordinate fulfillment of ad units, on-site branding, and publication distributions
Serve as primary contact for partnership deliverables at trade shows and events; travel when needed
Support high-touch retention programs and bespoke client outreach campaigns
Assist awards management including budgeting, asset gathering, and gala logistics
Contribute to B2B marketing collateral and newsletters for Ad Sales products and thought leadership
Coordinate with Events Director to execute flagship industry moments (e.g., Cannes Lions, Design Miami)
Lead smaller-scale events end-to-end: brief, invites, RSVPs, on-site check-in
Draft event briefs, talking points, and promotional materials
Oversee post-event workflows: invoicing, budget tracking, ROI reporting
Utilize Dow Jones AI prescribed products to improve marketing efficiency
Build and deploy thought leadership email campaigns using Pardot/Mailchimp; maintain Salesforce hygiene
Manage merchandise inventory and vendor relationships
Provide administrative support including calendars and invoice management

Key requirements

Marketing and/or event experience in media, publishing, or agency
Extremely detail-oriented with ability to manage multiple moving parts across time zones
Strong writing and copy-editing skills; comfortable with senior executives
Proficiency with Google Workspace, Microsoft Office (Excel/Sheets), CRM tools (Salesforce and Pardot/Mailchimp)
Experience with AI platforms (Gemini, Glean)
Adaptable with a positive, can-do attitude in a matrixed organization
Hybrid London-based role with regional collaboration and potential travel