As Senior Growth Manager, you will drive performance marketing for US and Mexico, building the paid social and search engine acquisition engine from scratch and scaling winners. You’ll manage multi-million budgets across Meta, Google Ads and TikTok, test creative concepts, and optimize funnels in two distinct markets. You’ll be part of a lean team and own end-to-end growth initiatives in high-potential, untapped markets. This is a pivotal, high-impact role in Lendable’s expanding marketing function under the Zable brand.
Pay / Benefits
Health coverage
Retirement & savings
Employee referral programme
Office meals & snacks
Flexible/hybrid working
Social events
Responsibilities
Own the D2C acquisition strategy for the US and Mexico across paid social and search
Launch and scale new channels while maintaining strong channel foundations
Identify winning creative concepts and optimize conversion funnels
Analyze performance and iterate using attribution models and testing frameworks
Build repeatable playbooks to scale in two distinct markets
Coordinate with internal teams to ensure data-informed decisions and rapid execution
Key requirements
2–4 years in performance marketing with a strong creative tilt
Deep hands-on Meta, Google Ads and TikTok management experience with multi-million annual budgets
Strong understanding of hooks, messaging and creative formats for social media
Familiarity with attribution modeling and incrementality testing
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