Regional Business Manager North UK & Ireland

Overview

As Regional Business Manager you will lead a high-performing team to accelerate growth in infectious disease diagnostics across NHS and private healthcare. You will shape regional strategy, foster strategic partnerships, and drive sustainable revenue while building a culture of high performance. You will work closely with senior stakeholders to identify opportunities and deploy local sales solutions, making a meaningful impact in diagnostic innovation. This leadership role offers autonomy and the chance to influence outcomes across a broad UK & Ireland region.

Pay / Benefits

• Career development
• international company
• great place to work recognition
• diversity and inclusion acknowledgments

Responsibilities

• Achieve regional sales revenue targets by developing and implementing a bespoke regional strategy
• Manage, motivate, and support the KAM, BDM and PAS team
• Develop relationships with key decision-makers in key accounts (clinical and non-clinical)
• Identify and capitalize on NHS and private market partnership opportunities
• Recruit, deploy, and redeploy staff within the geographical area
• Develop local sales solutions and strategies with the UK Head of Sales
• Lead the account management process for key accounts, coordinating activities and resources
• Implement and monitor marketing strategies and promotional campaigns across the product portfolio
• Ensure forecasting, demand planning and funnel management are accurate
• Coach, develop and drive accountability of the commercial team to deliver on SFE and KPIs
• Effective talent management and succession planning of the commercial team

Key requirements

• Significant commercial leadership experience within Medical Devices, Diagnostics, Healthcare Technology or Life Sciences
• Strong understanding of the UK healthcare market, including NHS procurement and private healthcare structures
• Experience leading geographically dispersed sales teams
• Track record of delivering profitable growth and exceeding commercial targets
• Expertise in strategic account management and complex stakeholder engagement
• Strong experience in contract negotiations, managed services and long-term commercial partnerships
• Excellent financial, commercial and business planning acumen
• Effective communicator with excellent interpersonal skills and ability to influence and manage a team
• Ability to build positive relationships across departments
• Self-starter with flexibility and ability to work under pressure in a fast-changing environment
• Excellent organisational, facilitation, and presentation skills
• Driven by objectives, solutions, deadlines, and customer satisfaction

• coaching oriented leadership
• ability to build highly engaged, collaborative teams
• creating accountability and trust
• UK NHS procurement knowledge
• contract negotiations and managed services experience
• strategic account management

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