In this role you will shape and execute the enterprise and industry marketing strategy for the UK, partnering closely with sales to drive adoption and growth. You’ll lead field marketing programs, regional campaigns, and ABM efforts to accelerate pipeline and revenue. The role combines data-driven planning with cross-functional collaboration across GTM teams to scale demand and reinforce Stripe’s brand in the UK market. This is an opportunity to influence strategic marketing at scale in a fast-paced fintech environment.
Responsibilities
Craft and execute enterprise marketing strategy for UK, with emphasis on industry-focused programs
Own funnel metrics across pipeline, growth and retention
Lead local customer marketing, including case studies and speaking engagements
Partner with EMEA demand generation and product marketing to tailor content and programs
Define full-funnel UK marketing plans: digital, demand gen, ABM, events, tradeshows, and third-party conferences
Track, measure and optimize program results, share best practices
Advise diverse enterprise personas on Stripe value
Key requirements
7+ years of B2B marketing in UK Enterprise Tech, with localization of global content
Proven track record delivering B2B strategies meeting funnel KPIs
Strong written and verbal communication; ability to simplify complex topics
Experience creating tailored marketing content for startups to large enterprises
Excellent organizational and project management skills
Experience scaling via agency/contractor resources
Familiarity with CRM/Salesforce, ABM, events marketing, and email marketing tactics
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