In this role, you will support the SEO Site Manager to optimise organic performance across Frasers Group websites. You’ll collaborate with the digital marketing team to drive traffic, rankings and on-site engagement through technical and content SEO. You’ll use leading tools to identify issues, conduct audits, and guide content and link strategies. This is a chance to influence search visibility for a major retail ecosystem and work in a fast-paced, growth-focused environment.
Pay / Benefits
Frasers Champion
Retail Reconnect
Fearless 1200
Frasers Fit
Retail Trust
Responsibilities
Make and implement recommendations to improve SEO performance and rankings
Suggest changes to website architecture, content, and internal linking to boost target keywords
Collaborate with content writers to optimise copy on category/landing pages and create FAQ/buying guides
Use Botify and ScreamingFrog to identify issues affecting SERP
Conduct technical SEO audits and rectify issues
Utilise PI-datametrics and SEMRush for insights and opportunities
Assist with link-building strategies and backlink audits
Key requirements
Hands-on SEO experience (in-house or agency)
Experience with keyword research and strategy, optimization, and analysis
Ability to report on key performance metrics to managers
Ability to meet tight deadlines and manage high-priority requests
Excellent problem solving and analytical skills
Self-management across multiple projects
Genuine passion for SEO and online marketing
Experience with content marketing and social campaigns
Commitment to continuous improvement and initiative
Respectful, collaborative attitude and alignment with company values
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