Publicist, FMUK

Overview

In this Publicist role, you will drive strategic publicity for Fremantle UK’s key programmes, working with the Communications Director and FMUK team. You will shape campaigns across traditional and non-traditional media with a digital-first focus to generate broad, positive coverage. You’ll manage relationships with talent, production partners, agents, media and influencers, coordinating press days, launches and photo shoots. This is an opportunity to impact storytelling at scale within a leading content creator and distributor. You will contribute to an inclusive culture while advancing high-profile campaigns that align with Fremantle’s mission to create the extraordinary, together.

Pay / Benefits

• generous company pension
• summer Fridays
• audience tickets
• employee assistance program
• access to free courses and training
• EV scheme (electric vehicle) scheme centraal? - heading indicates EV scheme in benefits list

Responsibilities

• Deliver strategic, proactive publicity for key programming to generate wide coverage
• Explore creative and innovative ways to boost positive publicity
• Demonstrate measurable digital PR campaigns with social traction
• Organise and manage press days, launches, events, photo shoots and briefings with talent
• Develop and maintain relationships with key media, production personnel, agents, PRs, bloggers and influencers
• Oversee unit photography and delivery of stills/picture packages coordinating with network picture teams
• Collaborate with social media and digital teams to ensure cohesive external communications
• Issue management: anticipate, prepare for and respond to potential negative coverage
• Maintain effective communication with production personnel, stakeholders, talent and PRs

Key requirements

• Excellent news sense with ability to generate stories across written press, radio and TV
• Proven record in press and public relations, preferably TV/Entertainment, with successful campaigns
• Exceptional oral and written communication; ability to engage diverse stakeholders
• Proven creativity and willingness to try new ideas for publicity
• Strong organisational and planning skills
• Ability to work under pressure and maintain editorial judgement
• Knowledge of media industry and TV production process
• Experience managing high profile talent and organising press events
• Excellent IT skills, especially social platforms (Facebook, Instagram, Twitter, Snapchat)
• Knowledge of editing software and content creation
• Existing relationships with bloggers/influencers or ability to build them
• Understanding of social analytics tools to measure reach and impact

• Networking
• Communication
• Creativity
• Social media management and analytics
• Editing software
• Content creation for TV/Entertainment

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