Senior Merchandiser

Senior Merchandiser - Belier

Belier is a UK-based global lifestyle fashion brand rooted in travel, culture, and modern luxury. We create elevated, wearable pieces designed for year-round living — from city to coast. With strong growth across the UK, Dubai, the US, Australia, and mainland Europe, merchandising sits at the core of how we drive revenue and scale globally.

The Role

We are looking for a Senior Merchandiser to take ownership of merchandising across the business. This is a highly commercial and operational role responsible for product planning, global performance, critical path management, wholesale delivery flow, and stock movement. You will connect product, operations, ecommerce, and wholesale into one cohesive engine.

Key Responsibilities

• Define product architecture and support range planning
• Manage pricing, margin, and sell-through performance
• Analyse global performance and optimise by region
• Own and manage the critical path across development and delivery
• Oversee wholesale order books and delivery schedules
• Coordinate import/export and logistics processes
• Manage stock flow across ecommerce and wholesale
• Align merchandising with ecommerce and campaign activity

Experience

• Senior merchandising experience within fashion or lifestyle
• Background in premium / contemporary brands
• Experience managing critical path and global product flow
• Exposure to both wholesale and ecommerce channels

Skills & Mindset

• Strong commercial awareness (pricing, margin, sell-through)
• Highly organised with strong attention to detail
• Analytical and confident in decision making
• Structured and proactive in approach
• Comfortable working in a fast-scaling environment

What Success Looks Like

• On-time product launches
• Strong sell-through across markets
• Efficient stock management
• Smooth wholesale operations
• Clear visibility across product performance

Location

Manchester, UK (UK-based)

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