Social Media Manager and Content Editor

How Do You Do is looking for a Social Media Manager and Content Editor to join our talk show. Driving channel growth, editing video content for online and social media and supporting the production crew. You'll be turning our episodes and interviews into content that performs across social media - while also helping reach new audiences and getting HDYD in front of new guests, universities and employers who need to know about us.

About How Do You Do

We are a new chat show and career marketplace backed by a growing community of writers, comics, and industry experts explaining how industries really work.

Our Social Media Manager and Content Editor is a freelance, full-time role.

The gig!

• Audience growth - work with our production crew to grow our social media channels, getting content out at the right time, on the right platforms, supporting with copywriting and hashtags that help increase content reach and impact
• Channel engagement - monitor platform analytics for what's working (views, likes, shares, comments) and feeding it back into what we produce and clip next
• Clipping content - turning our segments and interviews into short-form clips built specifically for TikTok, Reels and Shorts
• Platform-native editing - cutting, captioning and pacing content differently depending on platform
• Brand alignment - working with our production team on branded content to help create distinct and recognisable visual styles
• Trend-spotting - staying on top of trending sounds, formats and edits, and knowing how to apply them to our content
• Guest suggestions and outreach - supporting production crew with guest research and bookings
• VT and interview ideas - pitching your own video/visual concepts built with social performance in mind - not just how it'll look on the show

You'll be a great fit if you...

• Have 3 years in content creation and social media channel growth - for a creative agency, in-house for brands, podcasts and/or social media channels or as a freelancer
• Are highly competent with video editing software eg, Adobe suite: Premiere Pro, After Effects, InDesign and social media in-app editing suites preferred
• Have some videography/ camera operations experience is a bonus!
• Are a great presenter and pitcher of creative ideas and can illustrate how an idea or format supports growing the HDYD brand
• Genuinely live on TikTok/Instagram/YouTube Shorts - and can explain why content works, not just that it does
• Understand what drives reach vs. what drives engagement
• Can spot a clippable moment in a raw episode without needing to be told
• Can write hooks, captions and copy that actually get someone to stop scrolling
• Are organised enough to juggle a content calendar and a production support

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