Fully remote ppc specialist

The Role:

We work with a variety of clients who face different digital challenges, ensuring that no two days are the same. If you thrive under pressure and enjoy a challenge, this is a rare opportunity to make a significant impact for a young and ambitious Digital Agency that is growing impressively.

Main Responsibilities:

This is a role that involves working closely with the managing directors and account management team to deliver our monthly scope of work and ad-hoc client tasks. The main responsibilities include:

• Develop comprehensive PPC strategies aligned with marketing objectives, target audience, and budget.
• Plan and execute PPC campaigns on platforms like Google Ads, Bing Ads, Facebook Ads, Twitter Ads, and others.
• Conduct extensive keyword research and analysis for targeted traffic and conversions.
• Create and test compelling ad copies to optimise click-through rates (CTR) and conversions.
• Manage keyword bids and budgets to achieve the best return on investment (ROI).
• Collaborate with the marketing team to optimise landing pages for better conversion rates.
• Implement A/B testing and conversion rate optimisation (CRO) techniques.
• Analyse campaign performance and generate reports with actionable insights.
• Continuously optimize campaigns for improved key performance indicators (KPIs).
• Monitor competitors and adjust strategies to maintain a competitive edge.
• Utilise remarketing and audience segmentation for better campaign targeting.
• Stay updated with industry trends and best practices in PPC advertising.
• Efficiently manage overall PPC budgets and allocate funds strategically.
• Collaborate with other marketing teams for cohesive strategies.
• Experiment with new ad formats and channels to explore opportunities.
• Provide regular updates to clients on campaign performance and future strategies.

As a PPC specialist or manager, your role requires data-driven decision-making, creativity, and strategic thinking to achieve successful outcomes in PPC advertising.

Beneficial but Not Essential:

• Experience with project management tools like Asana & Slack

Job Type: Full-time

Application Question(s):

• Please confirm why your experience is relevant for this job, and why you left your last role please?

Experience:

• PPC Campaign Management: 3 years (Required)

#J-18808-Ljbffr

Full job description from WhatJobs. Apply for this role →