Regional Sales Manager

London Source: WhatJobs

£32,000 per annum

Overview

6 months Fixed Term Contract

Salary: £32,000 per annum + 10% bonus opportunity + Company car

Working: Monday to Friday + 2 weekends per month, with days off in lieu

Territory: North East/Newcastle area

We’re looking for an experienced Regional Sales Manager to join a growing field team supporting a well-established consumer electronics brand.

This is a hands‑on, field-based role where you’ll work across a number of retail locations, partnering with store teams and in‑store representatives to improve sales performance, strengthen execution and deliver an excellent customer experience.

You’ll combine sales leadership, coaching, training and commercial insight to make a measurable difference across your region.

What will you be doing?

Build strong relationships with store managers, retail teams and key stakeholders, becoming someone they trust and listen to
Deliver engaging product and sales training that translates into improved performance on the shop floor
Coach and support in-store representatives, helping them develop their skills and achieve their potential
Use sales data and commercial insight to identify opportunities and take action quickly
Improve merchandising, product visibility and execution across your territory
Plan and deliver events, demonstrations and training sessions that drive customer engagement and sales
Monitor stock, sales performance and competitor activity, turning insight into practical actions
Identify breakthrough opportunities to elevate performance across your region and implement winning solutions
Support recruitment and onboarding, helping to build a strong and capable field team
Work closely with internal and client stakeholders to ensure activity is aligned with commercial objectives

You’ll see the impact of your work where it matters most — in‑store, with retail teams and customers, in real time.

Responsibilities

We’re looking for someone who can combine commercial thinking with strong people development skills.
You might come from a background in:
Field sales
Regional or multi‑site retail management
Account management
Retail training or coaching
Consumer electronics, FMCG or a similar fast‑paced environment
What matters most is that you can:
Build strong relationships and influence others without relying on authority
Use data and insight to identify opportunities and drive action
Coach and develop people in a way that improves performance
Confidently deliver training and communicate with different audiences
Manage multiple locations and priorities effectively
Take ownership and work independently in a fast‑moving field environment
Demonstrate a genuine commercial focus and desire to improve results
What skills and experience do you need?
Experience in a retail, field sales, regional management or training‑focused role
Experience coaching, developing or managing people, with a focus on improving performance
Confidence delivering training and presentations
Ability to analyse sales and performance data and turn insight into action
Strong communication, influencing and relationship‑building skills
Excellent organisation and time‑management skills
A proactive, commercially focused approach