Social Lead

Social Lead | Fitness Tech | Central London (Hybrid) | Up to £50k

I'm working with a fast-growing fitness tech business whose software is used by personal trainers, gyms and fitness brands worldwide. Retention is strong and they have big growth plans for the next few years. Organic social is the channel they've invested in least, and this hire is there to change that.

The role

• Own the organic social strategy across Instagram, TikTok, YouTube Shorts and LinkedIn, with video first
• Build and run a creator and UGC programme with coaches and fitness creators
• Film, edit and publish short-form content yourself
• Engage with the coach community every day and build real relationships
• Report on reach, engagement, growth and leads, and use the numbers to decide what gets made next

What you'll bring

• 3+ years running organic social, ideally short-form video led
• Hands-on filming, editing and storytelling skills
• Experience running a creator, UGC or influencer programme
• Sharp, social-native copywriting
• You're comfortable working independently, out at gyms and events as well as at a desk
• Bonus: an existing network in fitness, or experience in the creator economy

The package

• Up to £50,000 base, plus bonus
• Office Tuesday to Thursday, remote Monday and Friday

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