We are looking for aContent Writer (mid-weight) who is passionate aboutsocial media writing , with a keen eye for storytelling, strong copywriting skills and creative ideation. You’ll act as a content guardian for your accounts, ensuring our creative output is rooted in editorial strategy, shaped by social best practices and always ahead of what’s trending in culture and innovation.
Core Responsibilities
Write engaging content for social channels
Produce long & short-form storytelling for a variety of social & digital placements
Lead on the creation & delivery of high-impact editorial calendars
Push creative thinking & work closely with creatives, producers, video editors & co-creators to develop compelling stories to support your editorial plans
Work closely with strategists & creatives to interpret client briefs & develop content plans / campaign proposals
Adapt content ideas & copy for different social media channels, understanding platform nuances and tone
Support other editorial & strategy colleagues in developing editorial strategies for clients – helping them to align their overall brand and creative proposition with their wider content output
Requirements
Must-Haves
Ability to write accurate, clear, concise and grammatically correct copy
A strong understanding of storytelling for short-form content
A background in writing for different social channels (including dark formats)
An ability to flex your content ideas & tone across different brands/sectors
A good understanding of commercial content and what stories will beattractive to which audiences
A keen eye for cultural trends & an ability to ideate reactively
Non-stop ideas and strong attention for detail
An interest in audience insights & approaching content strategically
A passion for advertising and branded content
Experience working in a creative environment
Strong interpersonal skills that allow you to build relationships
Ability to work both independently and collaboratively
Organised, proactive, and able to manage multiple tasks
Nice-to-Haves
Experience generating content ideas for Reddit, Twitch & Discord
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