Brand Assistant (6-month FTC)

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As a proud B-Corp we focus on using business as a force for good. We do this by balancing out people and planet with profit. For every Mindful Chef recipe box bought we donate the equivalent of a school meal to a child in a less developed country (over 20 million meals donated and counting…) and we have also pledged to go Net Zero by 2030 but there are so many other initiatives that we would love to tell you about!

What we are looking for

The Brand Assistant will be a critical support function within the Brand Team, working across PR, content, digital assets, and ambassador programs. This role is ideal for a highly organised, proactive individual looking for foundational experience in every facet of brand execution and project management in an ambitious business.

You are

This role is designed for a highly motivated individual eager to learn, with the following attributes:

• Currently undertaking (or recently completed) an undergraduate degree in Marketing, Business, Communications, or a related field.
• Seeking a Year-in-Industry placement or similar high-level internship experience.
• Highly Organised: Proven ability to manage multiple small projects simultaneously and adhere to strict deadlines (low-level project management).
• Excellent Communication: Clear, confident, and professional communicator, capable of liaising effectively between internal teams (marketing/kitchen) and external partners/ambassadors.
• Proactive & Hands-on: A desire to be involved in the logistical and operational elements of brand execution (e.g., prop ordering, on-site shoot support).
• Attention to Detail: Meticulous approach to quality control, ensuring strict adherence to brand guidelines across all outputs.
• Familiarity with digital content management platforms (e.g., Hubspot, basic CMS knowledge) is a bonus.
• A genuine passion for food, health, and the Mindful Chef mission.

You will

The Brand Assistant will be responsible for the seamless execution and support of brand initiatives, ensuring consistency and efficiency across all touchpoints:

1. Brand Campaign & Project Support

• Campaign Management: Assist in the execution of quarterly Brand & Trade initiatives, including submitting creative briefs on time and ensuring all collateral meets strict brand standards.
• Brand Standards: Serve as a key internal brand champion, helping to ensure brand guidelines are followed consistently across all production and communication activities (e.g., printed materials, internal comms).
• Asset Management: Help maintain organised brand documentation and asset libraries for easy retrieval by marketing, design, and external teams.

2. PR & Content Execution

• Public Relations (PR) Support: Provide day‑to‑day PR assistance, including managing and responding to media image requests from external partners and journalists.
• Ambassador Coordination: Support content planning and coordination with key ambassadors (e.g., The Gut Health Doctor) across social media channels and blog platforms.
• Gifting Logistics: Manage the end‑to‑end process of gifting initiatives for both the PR team and the ambassador programme (including the Mindful Chef Supper Club).

3. Digital & Operational Consistency

• Digital Content Management: Manage and update website banners and Hubspot content pages to maintain crucial brand and campaign consistency across digital platforms.
• Shoot Support: Provide reliable on‑site operational support during photo and video shoots for brand content, partners, and ambassadors. This includes being responsible for prop ordering and inventory.
• Team Liaison: Act as the primary point of contact and link between the marketing team and the kitchen/operational teams, ensuring clear, consistent communication regarding new product launches or campaigns.

Why us?

• A competitive package that rewards your skills and dedication.
• Hybrid working from our office based in Wandsworth.
• Be part of a Better Business (B‑Corp), making a positive impact on profit, people, and planet.
• Join an award‑winning startup backed by the largest food and beverage company globally.
• Experience a workplace that feels like home, complete with free meals, a gym, a vertical farm, and pet‑friendly policies.
• Prioritise your well‑being with perks like Vitality health insurance, access to learning resources, mental health support, and a generous holiday package (30 days + bank holidays).
• Enjoy a 50% discount on all Mindful Chef products.
• Enhanced policy of up to 6 months full pay primary parental leave and up to 6 weeks full pay secondary parental leave.

About us

We are MINDFUL. This is intrinsic to everything we do. From the healthy recipes we design, to the local, expert and caring suppliers we select and the way we treat each other, our customers and our environment.

We are PERSONAL. We started Mindful Chef with our friends and families as customers and those are the kind of relationships we want to maintain however big we grow. Being real and true to ourselves and each other.

We are UNAFRAID. We want to be the best – to challenge conventions, to think differently and be imaginative in how we solve problems. Brave enough to take on the big players and to do what’s right even when it’s difficult.

At Mindful Chef, we embrace diversity and inclusion as a foundation that enriches our culture and fuels the success of our business. We are mindful of everyone’s differences and we take pride in the unique perspectives, experiences, and talents that each individual brings to our team. We are unafraid to tackle biases and challenge stereotypes, fostering an inclusive environment where everyone feels valued and empowered to contribute their personal strengths. Our commitment to diversity is not just a policy; it's a personal and collective responsibility that we take to heart. We believe that by being mindful of our differences, unafraid to confront barriers, and embracing the personal stories and journeys of our team members, we can achieve greater innovation, creativity, and harmony in the workplace. Together we celebrate diversity, and together, we are better.

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