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Product Marketing Manager (Megabit Publishing)
LondonSource: WhatJobs
See advert for pay
Requirements
Significant experience in marketing within the games or entertainment industry
Proven track record of developing and executing successful marketing strategies
Strong project management, collaboration, and communication skills
Experience working with cross-functional teams and external partners
Data-driven mindset with the ability to analyse performance and adapt plans accordingly
Creative, strategic thinker with a passion for games and a keen eye for detail
Comfortable working in a fast-paced, agile and hands-on entrepreneurial environment
What the job involves
As a Product Marketing Manager at Megabit, you’ll play a pivotal role in shaping and executing the marketing strategy for assigned titles, working closely with internal teams, and partner studios.
You’ll be responsible for developing and delivering best-in-class campaigns that drive awareness, engagement, and commercial success across Console and PC platforms
Reports to the Senior Brand Marketing Manager
Develop and lead execution of marketing strategies for assigned titles, including positioning, audience definition, and go-to-market planning
Project manage the campaign from start to end, collaborating with the wider publishing and marketing teams to ensure cohesive execution
Oversee the creation and delivery of marketing materials (key visual, trailers, store copy, messaging docs, etc.)
Collaborate with studios and Aonic production teams on publishing needs, assets and feedback
Conduct market and competitor analysis, audience and player research, and advocating for go-to-market excellence
Be an evangelist for your titles, advocating for the very best game campaigns, supporting team growth and ensuring alignment across the publishing business
Brief, support, and manage internal teams and external partners on campaign strategy and creative output
Monitor and report on campaign performance, using data and insights to refine and optimise future activity
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