Global Director, Lifecycle Marketing & Loyalty

London Source: WhatJobs
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Quadient is seeking a Director of Lifecycle Marketing and Loyalty to define and lead the global lifecycle strategy across onboarding, adoption, renewal, win-back and long-term loyalty. You will build personalized journeys across email, web, direct mail, in-app and product, and lead two teams to ensure content flows from lifecycle strategy.

You will partner with E-Commerce, Digital Experience, Sales, Analytics, IT and R&D to advance the agenda with measurable KPIs and a test-and-learn culture,

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