Hands-On Growth & Performance Leader (Equity, Hybrid)

Practicus, on behalf of a fast-growing B2C scale-up in Central London, seeks a standalone Head of Growth & Performance to own customer acquisition. This hands-on role blends tool-driven execution with strategic input, leveraging a modern tech stack to move quickly.

The role demands deep expertise in paid media across Google, Meta, YouTube, and TikTok, plus an eye for unconventional channels and rapid experimentation to improve CPL and LTV/CAC ratios.

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