Brand Manager Schwartz

An exciting opportunity has arisen to join our UK Marketing Team following an internal move within the business. Reporting to the Schwartz Marketing Manager, you will play a key role in shaping and executing brand strategy to drive growth across the Schwartz Herbs, Spices and Seasonings portfolio - the UK category leader in herbs and spices.

JOB DESCRIPTION

• Development of Long-Term brand strategy & execution of annual brand plans
• Analyse market data and trends, identifying market opportunities and threats
• Build and deliver business presentations to key stakeholders, retail customers and senior leadership.

Communication:

• Develop & implement an omnichannel integrated approach
• Work closely with EMEA Central team for Media plans, executing with excellence, integrating learnings from Media Mix Modelling (MMM)
• Collaborate with EMEA Central Content Team on the development and execution of creative across all touchpoints (digital, social, PPC etc.)
• Work in close partnership with the EMEA Growth Platforms team to develop a robust UK NPD pipeline.
• Project-manage and lead local NPD development, working cross-functionally with teams across R&D, graphics, legal, market research, production, sales, and finance to ensure a smooth go-to-market process.
• Manage the product life cycle, including SKU rationalization.

Commercial:

• Collaborate with Sales, Category and Shopper teams for optimum Customer plans
• Work with EMEA and local Ecom team to develop and implement customized plans for this channel
• Work with Revenue Management team to develop product & channel pricing and winning promotional strategy & plans
• Full P & L ownership

CANDIDATE PROFILE:

• BA in Marketing or related discipline.
• Proven successful experience working in a UK FMCG environment as Brand Manager
• Consumer-Centric-you will naturally place the consumer at the heart of everything you do & will excel at drawing insights from market research
• Data-driven & analytical, you will excel working with the likes of Nielsen & Kantar to perform analysis & turn insights into actions
• Experience in campaign management and through-the-line communications, with the ability to activate integrated campaigns across channels
• Excellence in NPD development , execution & portfolio management, influencing and collaborating to drive what’s needed to grow against a clear category vision
• Strong Business Ownership - you’ll see your brand as your own business & love to roll up your sleeves & get stuck into building & leading your brand’s growth.
• Strong project leadership experience with ability to manage multiple projects
• Cross-Functional team player - building strong relationships across departments and within EMEA, you’ll naturally take everyone with you & work as one team to deliver
• Positive, can-do spirit – you’ll bring bags of energy & enthusiasm to driving your brand growth

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