Account Director - Commerce

London Source: WhatJobs

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2 Month contract (Potential temp to Perm opportunity)

Mars United Commerce is a global commerce marketing practice that aligns people, technology, and intelligence to make the business of our clients better today than it was yesterday.

We are looking for a Freelance Commerce Account Director to join the Mars United Commerce team to work on a leading Alcohol beverage client. We have worked with the team for over a year, providing leadership and expertise to their central team as we collectively drive ecommerce best practice through their business.

Overview

This particular role covers two key areas of focus, namely eJBP and Event Transformation.

On Events Transformation we are developing a robust strategy for markets to embrace and use to enhance their approach to winning during key event-based sales periods.

On eJBP we are currently building a new AI‑enabled platform (in partnership with Sapient Humming Bird) which markets will use to enhance their eJBP planning.

Key Responsibilities

Help support the management and coordination of the global B2C community, providing local teams with up-to-date information on client initiatives, essential digital updates, and ongoing project performances.
Support the acceleration and development of Event Transformation, a new pillar within the Client's B2C team. This includes delivering best practice guidelines, sharing learnings, offering data-driven insights, and organising interactive learning sessions for key events throughout the year.
Create and deploy key community initiatives to enhance collaboration and performance across internal teams.
Support in the development of comprehensive channel plans that align with global objectives and support local market needs.
Lead and support transformation workshops that drive innovation and efficiency within local markets.

Required Skills

Strong understanding of B2C sub-channels, including pure play, e‑grocery, qcomm marketplace, and TBA specialists.
Proven ability to develop and implement effective channel strategies both globally and within local markets.
Experience in facilitating and supporting transformation workshops for local teams.
Ability to create, execute, and manage key community initiatives for internal deployment.

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