Lead Generation Executive - Construction

The Role

We are looking for a confident, enthusiastic Lead Generation Executive to join our Business Development team.

This is a hands-on role focused on outbound lead generation, prospecting and appointment setting. Your main responsibility will be to speak with potential clients, introduce our services, identify opportunities and book qualified meetings for the Head of Business Development.

This is not a traditional hard-sales role. We are looking for someone who is comfortable picking up the phone, building rapport quickly and having professional conversations with people across the construction and built-environment sectors.

You will be working from a structured target list and will be expected to consistently generate new conversations and meetings for the wider BD team.

There may be opportunities to progress into a broader Business Development role in the future, but the immediate focus is lead generation and appointment setting. We are therefore particularly interested in someone who genuinely enjoys this type of role and is happy to make it their focus.

What You'll Be Doing

Making outbound calls to existing and prospective clients
Generating new leads and identifying potential opportunities
Building rapport with contacts and creating interest in our services
Qualifying prospects and understanding their requirements
Booking high-quality meetings for the Head of Business Development
Following up with prospects by phone and email
Working systematically through an agreed target list
Keeping accurate records of calls, conversations and opportunities within the CRM
Working towards agreed lead-generation and booked-meeting targets
Supporting the wider Business Development team with prospecting activity
Developing a strong understanding of our services and the construction sectorEssential Experience

Construction industry experience is essential.

We are specifically looking for someone who has previous experience in lead generation, appointment setting, business development or telesales within the construction sector or a closely related built-environment industry.

You should already understand the basics of how the construction industry works and be comfortable speaking to people within the sector.

We're not looking for someone who simply wants to move into construction - you must be able to demonstrate previous lead-generation or business-development experience within construction.

Experience could include working for a:

Construction company
Contractor or subcontractor
Fit-out company
Building products or materials supplier
Construction consultancy
Architecture or design business
Property or development business
Interiors business
Other construction-related organisationThe Person

We are looking for someone who is:

Confident and enthusiastic on the telephone
Naturally personable and able to build rapport quickly
Comfortable speaking to new people every day
Persistent and resilient when dealing with rejection
Professional and credible when speaking with senior contacts
Motivated by generating conversations and booking meetings
Organised and able to manage a structured call list
Comfortable working towards activity and meeting targets
Consistent - happy to make calls every day and follow a process
A strong communicator with an excellent telephone mannerYou don't need to be an aggressive salesperson. In fact, we're looking for the opposite: someone who can have a natural, confident and professional conversation and create enough interest to secure the next meeting.

What We're Looking For

The successful candidate will have a proven track record of generating leads and/or booking meetings by telephone, ideally within construction.

We're particularly interested in someone who can demonstrate things such as:

Number of calls or conversations generated
Meetings booked
Leads generated
Conversion rates
Previous prospecting targets
Examples of winning a meeting from a cold or previously unengaged contactWe're much more interested in what you've actually achieved than simply having a polished CV

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