Head Of Sales

Head of Sales – New Build Housing Developer (North East)

Location: Ashington, North East Salary: £70,000 basic + performance bonus Role Type: Full-time, senior leadership

Role Overview

The Head of Sales will lead the full sales function for a growing new‑build developer, overseeing strategy, team performance, customer experience, and revenue delivery across multiple developments. This role requires a hands-on, commercially sharp leader with deep experience in residential property and a track record of driving high-volume sales through effective team management.

Key Responsibilities

Sales Strategy Leadership — Develop and execute sales strategies for new sites, off‑plan launches, and ongoing phases to meet and exceed revenue targets.

Team Management — Lead, coach, and develop sales managers and on‑site sales teams across multiple developments.

Performance Management — Set KPIs, monitor performance, and implement improvement plans where needed.

Customer Journey Oversight — Ensure a seamless customer experience from first enquiry to completion.

Stakeholder Collaboration — Work closely with construction, marketing, and senior leadership to align sales activity with build programmes.

Market Insight — Analyse local market trends, competitor activity, and pricing strategies.

Launch Management — Lead successful site launches, show home openings, and promotional events.

Compliance & Process — Ensure all sales processes meet legal, financial, and regulatory standards.

Required Experience & Skills

Property Sales Leadership — Minimum 5 years managing sales teams within residential property (new build strongly preferred).

Multi-Site Management — Experience overseeing several developments simultaneously.

Strong Commercial Acumen — Ability to set pricing strategies, forecast sales, and drive revenue.

People Leadership — Proven ability to motivate, mentor, and retain high-performing teams.

Customer-Focused Mindset — Commitment to delivering an exceptional buying experience.

Excellent communication, negotiation, and stakeholder management skills.

Full UK driving licence and willingness to travel across North East sites.

Package & Benefits

£70,000 basic salary

Performance-related bonus

Company car or car allowance

Pension scheme

25 days holiday + bank holidays

Career progression within a growing developer

Ideal Candidate Profile

A confident, energetic sales leader who thrives in a fast-paced environment, understands the North East property market, and can build a culture of accountability and high performance. Someone who is both strategic and hands-on, comfortable being on-site, coaching teams, and driving results

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